Star Trek fans know that Captain Kirk is decisive and acts on his gut feelings. Sometimes he’s right, but other decisions lead to disaster.Read More >
Measure everything. It's likely that this is the first mantra you heard, and the one that's most often repeated. That's because, in the world of building, marketing, and selling a product, no one piece of advice is more important. Making decisions without data is business suicide. But who own's company data?
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