The DataHero Blog

Automate Google Analytics

December 16th, 2014

GoogleAnalytics_and_DataHero

Today, we’re very excited to announce a new connection with Google Analytics, the leading site analytics platform.  Now, you won’t have to export to Excel or write complex scripts to get what you need from your Google Analytics data.   DataHero will be your new partner in crime!

“This has been one of the most requested connections for DataHero, so we’re incredibly excited to announce its availability as one of the most popular online tracking platforms”  adds Chris Neumann, CEO of DataHero.

With all the information that DataHero pulls in, the only limitation to how many insights you can glean from your Google Analytics data is how much you want to dive into your data. It provides the granularity to answer questions about particular goals, and the high-level analysis to visualize your overall traffic.

Here’s just one example of how to get insights out of your Google Analytics data.

To identify your most valuable sources, you need to visualize your traffic over time by source or medium. You can also see how certain landing pages perform for the goal set you create to see more of the funnel. In the chart below, we can see that traffic has been increasing overall since April.

DataHero Sessions by Month and Source

More than just the raw numbers in traffic though, DataHero created a stacked column depicting the top traffic sources. This allows us to dig deeper into why traffic is increasing. For example, in November of 2014, there was an increase in traffic from Huffington Post traffic, which accounted for a significant bump in site traffic.

To see your site traffic, online sales, and success of conversions, plus much more, import Google Analytics data into DataHero in a single click. Then, with simple drag-and-drop motions, you can create  beautiful charts and dashboards to share with your team. DataHero is flexible enough for all your custom analytics needs and will stay automatically updated as the data within Google Analytics changes. Give DataHero a try today and create custom charts and dashboards to drive your business forward.

 

Import My Google Analytics Data Into DataHero

 

 

By Kelli Simpson

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