The DataHero Blog

3 Ways To Save Time With Friction-Free Business Analytics

July 1st, 2014

Friction-Free

Many of us are expected to analyze data on a daily basis, even if this isn’t where our expertise lies. We also have data in multiple sources across that web and of course, that data is always changing. These challenges that come with almost any modern role are what can take a large amount of time in our days. DataHero was built to address these challenges. Thanks to DataHero’s approachable interface, broad range of connections and powerful analytics under the hood, any non-analyst can get the answers he or she needs in half the time exporting and formatting in Excel would take.

How do I see all my data in one place?

Our data lives in many different places and you may not even realize how much data you have at your disposal that can help drive business decisions. We have data for email marketing campaigns, sales pipelines, in-app customer event data, etc. A marketing professional then may need to see Stripe subscription data, Salesforce sales data, and MailChimp campaign data to see how effective my recent sales promotion was.

By connecting Stripe, Salesforce and MailChimp data to DataHero, all of that data is available to be imported to one place. You can even merge datasets across these services to see how an email marketing campaign contributed to sales deal wins, for example. Then, the key charts you need from these services or combined datasets can be added to a dashboard that reflects all the information you need from multiple services.

How do I keep my information up to date?

This data is also constantly changing. There can multiple versions of a document, or by the time you get around to exporting your sales data and analyzing it, it may be a week old. Cloud storage services like Box or Dropbox have addressed this issue of multiple versions, and using DataHero on top of those cloud storage services allows you to ensure you always have the most current data, regardless of the number of edits. Likewise, you can schedule updates in DataHero to pull in your sales information every Monday, for example. Then your charts and dashboards are automatically updated and all you have to do is share this information with your team. This leads me to my next point.

How can I communicate this data across departments?

Having all the data that is important to you in one place and keeping it constantly up to date allows you to decrease the friction between individuals or departments. Storing key charts and insights in one place, instead of logging into multiple services and creating new reports each week, cuts down on your own analysis time and on communication time amongst departments. Plus, the automatic updates allow you to create a chart or dashboard once, set it to update, then never have to create that chart again.
Avoid creating more work for yourself by combining all your data from key services in one place, keeping data up to date, and increasing communication of data across your organization. Making data-driven decisions doesn’t have to be just for analysts, and using DataHero empowers everyone to get answers from their data.

DataHero helps you unmask the answers in your data. There’s nothing to download or install. Simply create an account and connect to the data services you use everyday (like Salesforce, Stripe, MailChimp, Dropbox and Box). DataHero automatically decodes your data and shows you the answers you need through dynamic visualizations. Click here to learn more

By Kelli Simpson

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